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Semiconductors · #26 in the Retail 100

Micron Technology

MU
Our rating
buymedium conviction
12-month target
$1,119.04 +34.2%
Expected vs. S&P 500
+15.8 ptsSee the math
Next earnings
Dec 16In 41 daysEarnings calls page ↗

Micron's $150B of long-term contracts at minimum prices cover just over a third of its expected revenue through 2030, so most sales still ride memory prices.

Summary

Micron makes memory chips, a business where prices swing with supply and profits swing with them. AI servers now need so much memory that prices have soared, and revenue is nearly five times what it was a year ago. Every past boom ended when new factories opened or customers cut orders, and Micron and its two big rivals are all building again. The stock depends on whether Micron's long contracts can soften the next downturn.

$855.19
+$620.49 (+264.38%)Past year
What Micron Technology does

Micron is one of three companies that make most of the world's DRAM, the memory every computer needs to run. Memory prices swing with supply, and Micron's profits swing with them.1,2,6,9,26

What it sells

  • DRAM (working memory)76% of revenue, FY2026

    Memory for servers, PCs and phones. Includes HBM, a high-priced stacked version that sits beside AI chips like NVIDIA's.

  • NAND (storage)24% of revenue, FY2026

    Chips that keep data when the power is off, sold as drives to data centers and as chips to phone makers.

Who buys it

AI has made Micron mostly a data center supplier. Data centers bought about 60% of FY2026 sales: cloud companies and AI chip makers like NVIDIA 32%, server makers 28%. Phones and PCs were 27%, cars and factories 12%.

Where you've seen it

Micron chips sit inside phones, PCs and cars from many brands, under the device maker's name rather than Micron's.

The backstory

Memory is a boom-and-bust business: when prices are high every maker builds factories, and prices collapse once that supply arrives. In fiscal 2023, as PC and phone makers sat on excess inventory and cut orders, Micron's revenue halved and it lost $5.8B. Now AI has made memory scarce again, and Micron is using the shortage to lock customers into multi-year contracts with minimum prices.

How the business makes money

Why Micron's profit soars when memory runs short1,2,19,22,23,26

  1. Step 1

    AI servers need ever more memory, and new factories take years to build, so supply can't keep up.

  2. Step 2

    In a shortage prices rise fast. DRAM prices rose by a high-teens percentage last quarter alone.

  3. Step 3

    Micron's costs are mostly fixed, so higher prices go almost straight to profit. It keeps about 87¢ of each $1 after the cost of making chips.

  4. Step 4

    Today's profits fund new factories, about $25B planned for the next six months, and rivals are building too. Past booms ended when that new supply arrived.

  5. What shareholders get

    Multi-year contracts, where customers pay set minimum prices even if they buy less, aim to soften the next fall. The stock is betting they make this peak last.

Advantages

Multi-year contracts with floor prices

Strong advantage

Micron's best protection against a price collapse, though only partial. Under 26 contracts, customers must pay even if they buy less, mostly at prices with set floors and ceilings.2,7

Fast-growing data center drives

Strong advantage

Strong and growing fast. Data center drive sales reached nearly $10B last quarter. Micron credits AI systems storing more data and drives replacing hard disks.2

Memory made in the U.S.

Supporting

Useful, but years away. Micron is the only major memory maker producing DRAM in the U.S., and it is building factories in Idaho and New York.2

Custom HBM with NVIDIA

Supporting

Promising but unproven. Micron is working with NVIDIA on NVHBM, a custom HBM: NVIDIA designs the controller, TSMC makes the base chip and Micron stacks the memory.2,9

What's changing

Record profits, but more factory spending and lost AI-memory share

Micron just finished a record year, with fiscal 2026 revenue of $133B. It forecast another record next quarter and growth in every quarter of fiscal 2027, but most of its new factory space won't be ready until late 2028. In AI memory it is losing ground: Samsung shipped HBM4 first, and Counterpoint estimates Samsung's share of HBM rose sharply this spring while Micron's slipped.1,2,5,8

Competitors

Who else an investor would consider, and how they compare.

CompanyMarket valueWhat it doesCompared with Micron Technology
Micron Technologythis stock
$967.58B
Micron is one of three companies that make most of the world's DRAM, the memory every computer needs to run. Memory prices swing with supply, and Micron's profits swing with them.
SK HynixSKHY
$1.04T
Korean memory maker and NVIDIA's main supplier of HBM, the memory beside AI chips.SK Hynix leads AI memory, with nearly three times Micron's HBM share.5,7,11,24
Samsung Electronics (Korea: 005930)private—The world's largest memory maker, which also sells phones, TVs and chips for others.Samsung has far more capacity and mass-produced HBM4 first; Micron is smaller, memory only.5,6,8
SandiskSNDK
$181.49B
Sells only flash storage, like data center drives, after spinning off from Western Digital.Sandisk is storage only; Micron makes mostly DRAM, with NAND just 26% of revenue.2,12
CXMT (ChangXin Memory, China, private)private—China's state-backed DRAM maker, adding capacity fast to sell standard memory.CXMT pushes down standard DRAM prices but is mostly shut out of U.S. AI supply.6

Leadership

Who runs the company, and how the stock has done under the CEO.

MU 12xS&P 500 +61.8%Price change since Nov 2021, the earliest data available · log scale
20222023202420252026
Sanjay MehrotraChairman and CEO9.4 yrs, since 2017
Mark MurphyEVP and CFO4.5 yrs
Manish BhatiaPresident and COO2 mo
Scott DeBoerPresident and Chief Technology and Prod…2 mo

Wall Street on Mehrotra: PositiveRosenblatt raised its price target to $1,900 after Micron beat forecasts and raised its outlook, and expects profitability to keep improving through fiscal 2027. DA Davidson cited 26 customer agreements expected to cover over 35% of revenue through 2030.L5,L6

Leadership sources (6) · researched Oct 2026
  1. L1Micron Technology Form 8-K (appointment of Sanjay Mehrotra as President and CEO) · Micron / SEC, 2017-04-28
  2. L2Chipmaker Micron Taps SanDisk Co-Founder as CEO · Fortune (Reuters), 2017-04-27
  3. L3Micron Appoints Mark Murphy as Executive Vice President and Chief Financial Officer · HPCwire (Micron press release), 2022-04-05
  4. L4Micron Announces Leadership Appointments to Accelerate Innovation and Growth · Micron, 2026-08-26
  5. L5Rosenblatt Lifts Micron's Target to $1,900. The Cash Is There, The Buybacks Aren't Yet. · Yahoo Finance, 2026-10-07
  6. L6This Wall Street Firm Just Put a $3,000 Price Target on Micron Stock · 24/7 Wall St., 2026-10-07